The show drew harsh criticism from some Italian-Americans, including Frank Sinatra, who felt it promoted negative stereotypes of them as mobsters and gangsters. The Capone family unsuccessfully sued CBS, Desilu Productions, and Westinghouse Electric Corporation for their depiction of the Capone family. In the first episode of the first season, the character of "Agent (Rico) Rossi", a person of Italian extraction who had witnessed a gangland murder, was added to Ness's team.
On March 9, 1961, Anthony Anastasio, chief of the Brooklyn waterfront and its International Longshoremen's Association, marched in line with a picket group who identified themselves as "The Federation of Italian-American Democratic Organizations". In protest formation outside the ABC New York headquarters, they had come together to urge the public boycott of Liggett & Myers Tobacco Company (L&M) products, including Chesterfield cigarettes, the lead sponsor of The Untouchables. They expressed displeasure with the program, which to them vilified Italian-Americans, stereotyping them as the singular criminal element. The boycott and the attendant firestorm of publicity had the effect Anastasio and his confederates wanted. Four days after the picket of ABC, L&M, denying it had bowed to intimidation, announced it would drop its sponsorship of The Untouchables, maintaining the decision was based on network-scheduling conflicts. The following week, the head of Desilu, Desi Arnaz (who had attended high school with Capone's son Albert), in concert with ABC and the "Italian-American League to Combat Defamation", issued a formal three-point manifesto:
There will be no more fictional hoodlums with Italian names in future productions.
There will be more stress on the law-enforcement role of "Rico Rossi", Ness's right-hand man on the show.
There will be an emphasis on the "formidable influence" of Italian-American officials in reducing crime and an emphasis on the "great contributions" made to American culture by Americans of Italian descent.
The series also incurred the displeasure of the powerful director of the Federal Bureau of Investigation, J. Edgar Hoover, when the fictionalized scripts depicted Ness and his Treasury agents involved in operations that were actually the province of the FBI. The second episode of the series, for example, depicted Ness and his crew involved in the capture of the Ma Barker gang, an incident in which the real-life Ness played no part. The producers agreed to insert a spoken disclaimer on future broadcasts of the episode stating that the FBI had primary responsibility for the Barker case.
The Untouchables was an unusually violent program for its time and its excessive violence and surprisingly frank depictions of drug abuse and prostitution were described by the National Association for Better Radio and Television as "not fit for the television screen". Several episodes included depictions of violence toward children.
In an article titled "The New Enemies of 'The Untouchables'"[Ayn Rand argued that the persistent, superficial attacks received by The Untouchables were due to its appeal and its virtues: its moral conflict and moral purpose.
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